Rojas Leyva, Y. and Pérez Vallejo, L.M. trans. 2023. The marketing strategy as a tool for sustainable competitive advantage. Desarrollo sustentable, Negocios, Emprendimiento y Educación. 5, 50 (Dec. 2023), 87–104. DOI:https://doi.org/10.51896/rilcods.v5i50.367.